Powerful Muscle Care with Pinpoint Precision! Direct stimulation with EMS! Dr.Pen Pro!
Solution : Global crowdfunding • Makuake • Landing page production • Product detail page production • Marketing, etc.
Dr.Pen Pro, an EMS massager with 3 modes, 9 intensity levels, and 2 types of heads for user to find the right stimulation, aims to enter the Japanese market through Makuake crowdfunding campaign.
What We've Done
Conducted content planning and production, considering the primary target audience of 40-year-old males in Makuake. Specifically, the photo shoots were conducted using models that align with the local Japanese concept.
Achieved ￥22,467,500, which is 14,978% of the funding goal, with a total of 3,763 backers.