Cookie Run: Kingdom - Taiwanese Zeczec crowdfunding and marketing for board game
Solution : Global crowdfunding • Zeczec • Local branding • Local social media operation • Live commerce • Open live space exhibition • Survey production • Video production • Product detail page production • Marketing, etc.
Background
Conducted a crowdfunding campaign and content marketing for the popular mobile game IP, Cookie Run: Kingdom's Board Game, in Taiwan.
What We've Done
In conjunction with Taiwan's leading crowdfunding platform, Jekyll, we conducted marketing through various localized contents, including operating SNS channels and creating review videos through local influencers.
Collaborated with Taiwan's leading crowdfunding platform, Zeczec, and engaged in social media channel management. Conducted a comprehensive marketing strategy through local influencer review video and various localization content production.
Result
Successfully utilized various influencer videos and content, achieving funding success on Zeczec with 578 backers and 9,473% of the target amount, totaling NT$ 947,340.
[Gemblo Global Content Marketing] Zeczec, Taiwan
Cookie Run: Kingdom - Taiwanese Zeczec crowdfunding and marketing for board game
Solution : Global crowdfunding • Zeczec • Local branding • Local social media operation • Live commerce • Open live space exhibition • Survey production • Video production • Product detail page production • Marketing, etc.
Background
Conducted a crowdfunding campaign and content marketing for the popular mobile game IP, Cookie Run: Kingdom's Board Game, in Taiwan.
What We've Done
In conjunction with Taiwan's leading crowdfunding platform, Jekyll, we conducted marketing through various localized contents, including operating SNS channels and creating review videos through local influencers.
Collaborated with Taiwan's leading crowdfunding platform, Zeczec, and engaged in social media channel management. Conducted a comprehensive marketing strategy through local influencer review video and various localization content production.
Result
Successfully utilized various influencer videos and content, achieving funding success on Zeczec with 578 backers and 9,473% of the target amount, totaling NT$ 947,340.