Achieving the Perfect Home Cafe with One-Touch Roasting 'Sandbox Smart R1' crowdfunding on Wadiz, Korea
Solution : Global Crowdfunding · Wadiz • Product detail page production • Integrated marketing • Content production • Follow-up distribution • Influencer marketing • Offline exhibitions
Background
Sandbox Smart R1, a smart roaster that allows users to achieve their perfect green bean roasting by adjusting temperature, fan, and drum settings through a dedicated application.
What We've Done
Crafted a storytelling narrative that could captivate a broad audience, ranging from novice coffee enthusiasts to professional roasters, and created a product detail page accordingly.
Conducted social media marketing through various materials, and supporters could directly experience and confirm the capacity and design of the Sandbox Smart R1, through offline exhibitions.
Result
The overall project, such as producing product detail page and marketing, is carried out by selecting USPs suitable for Wadiz users and the product target audience.
Achieved KRW 220 million including Encore Funding through continuous customer management and various online and offline marketing activities.
Sandbox - Wadiz, Korea
Achieving the Perfect Home Cafe with One-Touch Roasting 'Sandbox Smart R1' crowdfunding on Wadiz, Korea
Solution : Global Crowdfunding · Wadiz • Product detail page production • Integrated marketing • Content production • Follow-up distribution • Influencer marketing • Offline exhibitions
Background
Sandbox Smart R1, a smart roaster that allows users to achieve their perfect green bean roasting by adjusting temperature, fan, and drum settings through a dedicated application.
What We've Done
Crafted a storytelling narrative that could captivate a broad audience, ranging from novice coffee enthusiasts to professional roasters, and created a product detail page accordingly.
Conducted social media marketing through various materials, and supporters could directly experience and confirm the capacity and design of the Sandbox Smart R1, through offline exhibitions.
Result
The overall project, such as producing product detail page and marketing, is carried out by selecting USPs suitable for Wadiz users and the product target audience.
Achieved KRW 220 million including Encore Funding through continuous customer management and various online and offline marketing activities.